Hi!
I'm Sofia


Profile
I'm Sofia Ferrer, a multimedia designer and marketing specialist based in Toronto with over four years of experience. I specialize in clean, impactful designs and thrive in collaborative, innovative environments. My expertise lies in layout design and marketing strategies for social media, websites, and email campaigns.

Experience
Secret Location - Multimedia Designer, Marketing Specialist.
PinkCherry - Graphic Designer, Email Marketing Specialist.
Lakeside Long Term Care Centre - Freelance Graphic Designer
Freelance - Social Media and Print Design various brands.
C-Pat Colombia - Instructional Design and Social Media Marketing.

Skills
Skilled in graphic design, UI/UX, and branding, I create impactful layouts for websites, social media, and email campaigns using tools like Adobe Creative Suite and Figma. With expertise in marketing strategies, including social media and email marketing, I thrive in collaborative environments, managing projects efficiently while maintaining attention to detail. Proactive, adaptable, and committed to continuous learning, I bring creative solutions and strong communication skills to dynamic, fast-paced teams.

Tools
Adobe Suite: Photoshop, Illustrator, Premiere, Indesign, XD
Klaviyo: Email marketing, email management, Campaign analytics, flows and newsletters
Figma: UI Design, functional prototyping, animation, web design
Shopify: Analytics, Page/Collections, Web Design

Contact
Email: sofia.ferrerza@gmail.com
#: 6477806597